Brave New World: A Shortened Long Form Essay

The Author and His Times Aldous Huxley was born to an elite and intellectual family on July 26, 1894. His family consisted of writers and scientists, and he felt obliged to have the same success. When he was younger, he showed more intelligence and insight than the rest of the children. He also, however, had a rather large head which kept him from walking until he was two. His large head also gave him the childhood nickname of â€Å"Ogie†, which was short for Ogre (Brave New World P.S. 3). In school he was interested in becoming a scientist. However, at the age of sixteen, he contracted an illness which rendered him almost completely blind. In one of his letters to George Orwell, he stated that, â€Å"Since poor sight makes it necessary to ration my reading, I had to wait a long time before being able to embark on Nineteen Eighty-Four†(Brave New World P.S. 12). His condition did not stop him from graduating from Oxford with honors; however it did stop him from serving in the military during WWI with his friends. He was married twice and had one son, named Matthew Huxley. Aldous wrote about forty- seven books during his lifetime, but his most popular are all novels. He wrote a few of the books while experimenting with drugs such as LSD, which he believed allowed a person to achieve an expanded mind. However, the influences that affected him were not all drug related. Other things and events that may have influenced him include his mother dying of cancer when he was fourteen, his life in England and his social status, his visit to America, and his beliefs about drugs and insanity. Form, Structure, Plot, and Point of View The novel flows in chronological order, however, it often switches between two or more conversations, which can be confusing. The novel starts with Henry Foster guiding a group of young scientists through the lab where embryos are decanted. He explains the processes and shows them how the infants are conditioned to like and dislike certain objects based on their class. Outside the group sees Mustapha Mond, one of the world leaders, and he tells them about History. In the girl’s bathroom, Lenina is being berated by her friend for having an exclusive relationship with Henry Foster. It is strange because in this world â€Å"everyone belongs to everyone else† (Brave New World 43). She admits, however, that she finds Bernard Marx. In another part of the building, Bernard is furious at Henry and the Assistant Predestinator for treating Lenina and talking about her like a piece of meat. Later, Lenina accompanies Bernard on a trip to the Savage Reservation. There, they meet Linda, the Director’s ex-lover, and her son John. The sight of the aged people and mothers revolts both Bernard and Lenina. When they return to their home, Bernard pulls some strings and the two savages are allowed to live with them. Linda revolts the other women and the Director resigns when she says that he made her have a baby. Linda then locks herself in her room taking soma holiday after holiday, which would eventually kill her. Meanwhile, John has made Bernard quite popular, and he is able to get more girls. However, the live in London revolts John, and when he refuses to attend a party, Bernard’s social success instantly plummets. Bernard introduces the boy to his friend Hemholtz. The two like each other, but john is laughed at when he recites Shakespeare. Lenina becomes obsessed with John, and tries to seduce him. It does not work, and he responds with more Shakespeare. After he makes a call and finds out his mother is dying from the soma. When the lower class boys who are getting their death conditioning say that she is ugly, John loses it and starts a riot. This is probably the main conflict, because John, Hemholtz, and Bernard are arrested and sent to Mustapha Mond. In his office, John and Mond discuss the World State’s Policies. Mond explains to john why art, religion, and science have been done away with. An argument breaks out, and Hemholtz and Bernard are sent to a far away island. John lives in a light house. When word gets out of his location, he is met by several London citizens. He reacts by taking out his whip. An orgy takes place, and in the end he hangs himself for submitting to the World State Society. Characters Bernard Marx is a male Alpha who was mistaken for a lower class when he was decanted. It resulted in him being smaller than the other alphas, which is his source of insecurity. He does not take interest in sports like the other normal people, and has unorthodox beliefs about relationships and community events. In a conversation about Bernard between Lenina and Fanny, Lenina says, â€Å"Bernard’s an Alpha Plus. Besides, he asked me to go to one of the Savage Reservations†Ã¢â‚¬ ¦ â€Å"But his reputation?†Ã¢â‚¬ ¦ â€Å"What do I care about his reputation?†Ã¢â‚¬ ¦ â€Å"They say he doesn’t like obstacle golf†¦ and then he spends most of his time by himself- alone† (Brave New World 44-45). Lenina was being questioned by Fanny about her seriousness on having relations with Bernard because of his reputation. However, he is in love with Lenina and would love to have a relationship with her, but his unorthodox mind is furious at the way she treats herself and is treated by other men. His character is surprisingly human for the new world. He feels jealous and lovesick; things that people like Mustapha Mond say have been eliminated. However, Bernard really just wants to be like everyone else, and is therefore seen as a hypocrite. It is not known what class Lenina belongs to, but she is thought to be an Alpha or a Beta. She is a vaccination worker at the Central London Hatchery and Conditioning Centre. She is very promiscuous, except for her four month relationship with Henry Foster. She is attracted to Bernard and his strange appearance, and becomes obsessed with John and his strange behavior. She is desired by many men, and Henry even says, â€Å"Lenina Crowne†¦ oh, she’s a splendid girl. Wonderfully pneumatic. I’m surprised you haven’t had her† (Brave New World 44). She is the image of the World State’s Policy; she relates to people through sex, and cannot understand John and Bernard’s alternate way of thinking. John is the son of Linda, the Director’s ex-lover which took her to the Reservation, and then lost her. He reads Shakespeare, and loves Lenina. He was alienated from the rest of the Reservation children, much like Bernard and the World State. When John goes to the World State, he is alienated even more, and is looked at like a museum item. He worries about his mother taking so much soma, and when she dies and the lower class trainees say she is ugly, he starts a riot. However, when he first arrives in the World State, he is happy to finally see the place his mother loved and missed so much. When he arrives he says, â€Å"O brave new world that has such people in it† (Brave New World 160). So at first he really likes London. However, when he starts to learn more about the place he is in he becomes disgusted, and when he is drawn into an orgy, he hangs himself for conforming to such a society. Theme Sex in Brave New World is depicted as something that even children should be able to do. It is so important to the World State that two-thirds of Women are sterilized, and the rest have to use contraceptives. Abortion is necessary for failures to use them, if the women wish to stay a part of society. Being a mother is considered an obscenity, while being a father is not as bad, but is still absurd to the people. In a way this is similar to our own world, where women who are promiscuous in any way are considered dirty or unclean, while men are free to sleep around, and are even congratulated by their friends for doing so. The book, however, takes sex to the next level. Children run around naked and interact with erotic play. It is considered as normal as using soma and participating in orgies. At the beginning of the book, Lenina says, â€Å"Everyone belongs to everyone else† (Brave New World 43). This lets the reader know what to expect from the characters as far as their sexual relationships are concerned, and it also lets the reader catch a glimpse at what the World State is about. Throughout the book, the view of sexual relationships is different only for John and the Savages. The savage women beat John’s wife for sleeping with their men, and Linda has no idea what she has done to deserve it. John, on the other hand, from reading Shakespeare learned to be sexually passive, and earn the love of a woman with chivalry instead of seduction. This other view is confusing to Lenina, who sees nothing wrong with the way she acts. John tries on many occasions to get her love, but instead is only met with lust. He tries Shakespeare to no avail, and is very frustrated with the way London’s people think and act. Towards the middle of the book, Lenina says, â€Å"but it was fun†¦ wasn’t it?† after she and Bernard slept together. He was feeling bad about not waiting, while she was confused and told Fanny that she found him to be odd. At the end of the book, after John has participated in the orgy, he says, â€Å"Oh, my God, my God!† (259), and hangs himself for conforming to such a society. Style/Motifs/Diction/Tone The author makes his writing more interesting by switching between conversations that are happening simultaneously. It shows that their world is very busy, and moves at a fast pace. However, it also tends to confuse its readers because they forget who is talking about what, and the rest of the conversation that a certain group of characters are discussing. Besides switching between conversations, the author uses his diction to make the writing more interesting. His word choice shows that the more intelligent characters are telling the story, as opposed to the lower class Epsilons and Deltas. The language was formal, and gave a feeling of sternness and confidence. The novel was not at all poetic, but it got its point across with formal language and very educated word choice. The scientific procedures seemed to be accurate and valid; as though they could someday be real. The recurring motifs of sex, the word pneumatic, Ford instead of God, references to Shakespeare and alienation play important parts in the novel. The word pneumatic is used throughout the book as a way to describe both Lenina and a chair. For Lenina, it is a reference to her skin, and for a chair, that it is airy or has air pockets in it. Though it is unusual for a person to be called pneumatic, it is not unheard of. The use of Ford instead of God means that the new world is completely rid of religion. The word Ford is used instead to show that religion has been replaced by technology. Three of the characters; John, Bernard, and Hemholtz, are subject to alienation throughout the book. John is an outsider in both the savage village and the World State, Bernard is too small to fit his position, and Hemholtz is too smart to even be an Alpha Plus. They are all treated poorly because of their differences (except Hemholtz who is very popular with the women). Sex is probably the most recurring motif because the World State is abundant with free love and open relationships. Everyone belongs to everyone else, and it is wrong to see only one man for a long period of time. The last motif is Shakespeare, which inspires and drives John to act the way he does. He can recite lines from Shakespeare with no trouble, and tries to make Lenina fall in love with him, instead of her just trying to seduce him. In a way, Shakespeare is how John understands the world around him, so he is very lost when he gets into the World State. He feels like he is the only true human, with human emotions and wants. Memorable Quotes/ Personal Response Overall I enjoyed the book to an extent. The story was interesting, but the way it was written bored me and it was hard to follow the switching of conversations. Its strength lies in the story itself, while the weakness is in the execution (the way it was written). It really reminded me of 1984 by George Orwell. It has a different view on how the world will end up, but both worlds are controlled by certain people, and population control is in place. The biggest difference is that one encourages sex, and the other forbids it. I would recommend this book to people who like to read. Some quotes that stood out to me include: â€Å"Cleanliness is next to fordliness† (110), â€Å"We had Elementary Sex for the first forty minutes†¦ but now it’s switched over to Elementary Class Consciousness† (27), and â€Å"I don’t want comfort. I want God, I want poetry, I want real danger, I want freedom, I want goodness. I want sin† (240). The first is another version of a saying that we use, the second refers to the children being exposed to sex very early, and the third refers to the fact that even though the population is conditioned, some still have the ability to revert to human mind sets. Works Cited â€Å"Aldous Huxley – Biography – The Author And His Times.† Aldous Huxley – Biography – The Author And His Times. Web. 8 May 2012. Huxley, Aldous. Brave New World. New York: Harper & Brothers, 1946. 8 May, 2012. Print.

Business Research for Social Media Marketing help

Social media marketing is gaining a lot of popularity in every industry lately. A large number of organizations are using this platform to introduce and promote their products, conduct consumer behavior analysis and generate effective feedback in order to constantly improve their products and services. Social media allows the organizations to target a wider customer base than any other marketing platform due to its wide usage. Even though social media is becoming a very popular platform for marketing, its impact on consumer behavior has yet not been completely identified. The number of people using social media is increasing every day, but how many people are actually using social media to actually gain product knowledge before buying it yet unknown. Therefore, the basic objective of this project is to conduct research on the impact of social media marketing on the purchasing behavior of the consumers. The research proposal sets a project objective, summarizes the literature review o n the topic of social media marketing, identifies the research questions, defines the research methodology and provides the conclusion. The aim of the project is to get a clear insight into the effect that social media marketing has on consumers and other relevant issues (Li, 2007).   The objective of this project is to identify the gaps in the literature review of social media marketing. Even though in-depth research and studies have been conducted by a number of researchers regarding the usage of social media for marketing purposes, its actual impact on the buying pattern of consumers is yet not identified accurately. While marketing is one of the basic factors in expanding the profitability of any association, it is critical to ensure that the right channels are used to capture the buyers. While the current situations and extensions for the advertisers to use the online networking for affecting the objective clients have been given, what stays missing is the variable that the handy usage of these ideas has not been contemplated in subtle elements. What's more, it can be seen that most of the writing are composed with the advertisers' perspective. Therefore, the conduct of the customer is enormously accepted as latent. The viewpoints of the purchasers are requir ed to be contemplated and investigated more to infer an adjusted conclusion. It can, consequently, be said that the necessity of more extensive viewpoint rises while concentrate the effect of online networking showcasing on customer conduct (Huang & Boh, 2011).   Fuchs (2013) describes that the web-based social networking is a stage where the content of the web is modified and shared by the clients at any given time. The mind boggling parts of the online networking have been clarified in this given writing which explains on the positive and negative parts of the web-based social networking stage. The prerequisite of data in regards to the media has been set up with contextual investigations on Facebook, Google, WikiLeaks and Wikipedia. Therefore, the power of the media scene in this new stage is clarified. One might say that the different parts of the online networking has been clarified with suitable contextual analysis. Be that as it may, the viability of the same on the conduct of the standard clients is clarified in a constrained way (Fuchs, 2013).   Then again, another part of the web-based social networking as a showcasing device has been clarified too. It can be found in the review embraced by Hays et al. (2013) that the online networking is one of the intense devices which can ensure that any business can achieve a more extensive number of target clients with usage of restricted assets. The noticeable quality of these stages as the appropriate components of a goal promoting association has been expounded too. The goal showcasing associations of the main 10 most went by nations are contemplated with the assistance of semi organized meetings. It can see from the review that the use of the online networking among the DMOs is as yet not that pertinent. Nonetheless, different trial systems are directed which can be powerful in guaranteeing that the valuable business methodologies are actualized to witness significant development for the business (Hays & Page, 2013). Tuten and Solomon (2014) depict that with a specific end goal to ensure that the online networking showcasing can procure the set targets and ready to achieve any business towards impressive objectives, it is essential that the appropriate utilization of procedures are finished. It is fundamental that the most fitting technique is chosen for any given organization and it is connected such that it suits the business. What's more, it has been illustrated in the review that how the esse4ntial hypotheses of promoting can be essentially connected in the viable circle and how the most helpful business results are obtained appropriately (Kjellnas, 2014). In any case, it has been clarified by the creators that catching the consideration of the clients is insufficient to guarantee the control of client conduct. It is essential that the consideration is changed over into intrigue. In this manner, the prerequisite of connecting with into the correct correspondence channel can said to be a powerful way. The acknowledgment of the shopper towards an item is critical to ensure that the association can get the standard notoriety in the market. Subsequently, understanding their prerequisites and viewpoints has been perceived by the creators too. In this manner, the vitality of systems to impact the customer acquiring conduct has been perceived and explained by the creators.   While web-based social networking is considered as a noteworthy instrument in showcasing nowadays, the insightful energy of the buyers with respect to the same has been clarified by Solomon (2014). It has been seen by the creator that so as to ensure that the shopper conduct is influenced by the online networking advertising, it is vital that proper estimations should be possible. The general sentiment any shopper with respect to a specific situation of promoting in any commercial center is required to be considered. Thus, the idea of the customer's slant toward Marketing (CSM) has been recorded by the creator as a strong device to decide if they are persuaded enough to buy a specific item or administration which is being promoted on the online stage (Solomon, 2014).   The research questions in this report revolve around social media marketing and its impact on consumer behavior. The questions have been divided in two categories namely, primary research question and secondary research question. The primary question will be the main focus of the research proposal and the secondary question will consist of other relevant questions related to the topic. The main aim of the research is to analyse the impact of online social media networks on the buying behavior of the customers. In order to investigate and collect data for conducting the research, proper methods of data collection need to be used. It is easy to collect general information, but collecting information that is relevant to the purpose of analysis can be be difficult.. There research type can be broadly categorized into two approaches; inductive and deductive.. A deductive research can be used to anticipate the trends in future on the basis of the theories that already exist. In case of inductive research, the theories are developed on the basis of data and empirical findings. The study to be conducted in this report is inclined on inductive research that would   help to gather descriptive data and assist in obtaing empirical results. Inductive research can be used to obtain the answers for both primary and secondary question by anylzing the responses of consumers about the way they use of social media and its relevant impact on their shopping style..   The method used to carry the anlalysis in this study is qualitative research method   instead of the quantitative research method. The reason behind choosing this method is that the aim of the study to find how effective social media is when it comes to the buying behavior of the consumers, hence we need to focus more on qualitative data than on numbers. The qualitative focuses on the observations and content analysis of the data collected rather than the volume and number of data. The qualitative research tends to be more flexible and adjustable as compared to quantitative research. There are a number of different sources from which the data for the purpose of study can be gathered. The collected data can be used for various purposes, depending on the type of the information collected, hence it is very important to get the information from the right place keeping in mind the aim of the study. Primary data collection is a cost intensive process as it involves collecting the most fresh version of information mostly from people directly. Whereas secondary data is collected from various existing facts and information. For conducting analysis in this report, the method of telephonic interviews and personal interviews has been used to get a first hand version of data. After the data was collected using interviews, the impact of social media was analyzed on the purchasing power of the buyer. The majority of the people that were interviewed said that they used social media pages of a particular company to get to know about the current promotional offers and discounts that are being offered by the company. They also revealed that even if they were not planning to visit a particular store, social media offers would push them to at least go have a look. Most of these visitors ended up buying something from the store during their visit. This clearly shows that organizations that have a social media presence can easily lure the social media users into buying something for them. This however doesn’t necessarily mean profit maximization, but it definitely increases the customer base of the organization.   Consumers also used social media to find out information about organization for instance, in case of retail stores, the consumers can find about the opening and closing times of the store, the product range offered by the store, the nearest located store and other features that may assist in making the customer choose to shop in a particular store. Certain stores also offer a virtual tour online that helps the consumers to get a hypothetical visit to the store. This shows that social media surely has an impact on the buying pattern of the consumers. The secondary question in this research proposal was to find out the reasons why social media has an effect on the buying behavior of the consumers. To be more specific, Facebook has been considered as a social media platform and the interviews were conducted to find out why Facebook presence of any organization was having an impact on its customers. The first reason that was identified was that Facebook has the maximum number of users that any other social media site possesses. Additionally, people tend to spend a large amount of time on Facebook. Since the application is available on the mobile phones too, people are practically connected to Facebook all the time (Lee, 2016). A lot of respondents confessed that they do not watch tv everyday, don’t read the newspaper every day but use Facebook everyday without fail. 6 out of 10 respondents said that they use Facebook and Google to find out information about the products they want to buy. The consumers also use the comments an d feedback of other users to find out the popularity of the products among masses. This gave the users a reality check about the efficiency of the products before even buying them. The users on social media sites are genuine and reliable, who also get into discussions about a particular product or service offered by different organizations. People share their experiences and help each other with alternative options that might be unknown to someone. So, wide coverage and human interaction are the two major causes behind the effect of social media having an impact on the consumer behavior (Chaffey, 2017).   To conclude, it can be said, social media’s gaining popularity is surely having an impact on the buying behavior of consumers these days. People are not only using social media to find out about new products and services, but are also using this medium to find out about the quality of these products and services even before getting their hands on them. Social media can be used by organizations in two ways; firstly to catch the attention of consumers and secondly to use consumer feedback to improve their products. Every organization which has an active social media presence tends to become more popular among the general public in comparison to organizations with no or inactive social media presence. Since, the technology is advancing every day, the importance of social media in affecting the consumer behavior is anticipated to keep getting stronger. Chaffey, D., 2017. Global social media research summary 2017, Available at: https://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/ Fuchs, C., 2013. Social Media and Capitalism: In Producing the Internet. Critical, Available at: https://fuchs.uti.at/wp-content/SocialMediaCapitalism.pdf Hays, S. & Page, H., 2013. Social media as a destination marketing tool: its use by national tourism organisations. Current Issues in Tourism, 16(3). Huang, J. & Boh, W., 2011. From A Social Influence Perspective: The Impact Of Social Media On Movie Sales, Available at: https://aisel.aisnet.org/pacis2011/79/ Kjellnas, M., 2014. Social media as a marketing tool versus strategic alliance  ­ a comparison, Available at: https://www.diva-portal.se/smash/get/diva2:825909/FULLTEXT01.pdf Lee, K., 2016. Why You Should Share to Social Media in the Afternoon + More of the Latest Social Media Research, Available at: https://blog.bufferapp.com/new-social-media-research Li, C., 2007. How Consumers Use Social Networks, Available at: https://www.eranium.at/blog/upload/consumers_socialmedia.pdf Solomon, 2014. Social media marketing, Available at: https://www.docsity.com/it/social-media-marketing-t-l-tuten-e-m-r-solomon-2014/830881/

Proteins Essay Example | Topics and Well Written Essays - 500 words

Proteins - Essay Example Enzymes can be defined as catalysts that cause a chemical reaction to process at a quicker pace. For instance, oxygen is a catalyst for fire. Enzymes are the catalysts of biological and chemical processes that are related to a variety of natural processes occurring in human beings. This includes a wide range including the formation, decomposition and rearranging of molecules to provide the individual with the energy and essential substances needed to live and function. Without enzymes however, these processes would occur far too slowly for proper metabolism. Enzymes are composed of amino acids. This combination of amino acids is usually referred to as a protein. Many refer to enzymes as special proteins that are biologically active or contain energy. It is because of this energy releasing element that enzymes are able to perform its work. Nevertheless, enzymes cannot be classified alongside other proteins. Once the enzyme no longer possesses energy, it will fail in its function as a catalyst and is now equal to any other general protein in the body. Enzymes are classified under several key groups. These include Proteases that help breakdown proteins, Lipases that help decompose lipids and fats, Amylases that help break down carbohydrates and finally Cellulases that break down the vegetative matter called cellulose. Further enzymes can also be classified as digestive enzymes, food enzymes, metabolism enzymes, etc. Food enzymes are introduced to the body via the oral intake of foods. However, food in this crude form manifests only necessary enzymes to digest that particular food item, which is usually not sufficient for storing in the body for use at a later time. It should be added that the process of cooking and processing (as done in mass produced foods) depletes the food of all its enzyme content. In this context, enzyme therapy comes as a boon for all those aspiring to prolong their natural lives. By understanding the core

Enrollment Trends and Analysis Essay Example | Topics and Well Written Essays - 1000 words

Enrollment Trends and Analysis - Essay Example Moreover, it also gives analysis of calculator use and the strategy assortment by prison inmates taking the official GED practice test in England. The educational experience for any inmate is the main section of the attitude of individual social and physical constraint of the prison (Tregea & Larmour, 2009). The andragogical treatment is the seen as the major influence of inmate mood and behavior within the classroom. Moreover, the advancement of the prevailing inmate willingness for the Federal Bureau of Prisons obligatory GED program that is recognized by the correlation education staff (Alarid, 2013). Execution methods is mainly based on the underlying assumptions within the andragogy ,orientation treatment group in comparison to the corresponding control group for important modification in the context of emotional willingness and GED classroom behavior(Thomas & Thomas, 2008). Bureau of Prisons mandatory education commenced in 1980’s though it does not address issues pertai ning to the motivation. Federal Correctional Institution in Manchester, Kentucky offer mandatory GED program to the prevailing inmates not possessing academic credential. ... earning process when a learner is positively affected within an enrollment program, participation in learning process leading to the job placement (Thomas & Thomas, 2008). The connection amidst either emotion or attitude and corresponding motivation is described in regard to the motivation. Psychologists utilized motivation in describing the way humankind arouse and instigate behavior, give direction or purpose to behavior, perpetual admittance and persistence of behavior and preference to particular behavior. The orientation of the prevailing curriculum is based on the Wlodkowski’s assertion that stipulates that the underlying pleasant emotion is normally conducive to education and include mid joy, hopefulness, affection, inquisitiveness and confidence that is the fundamental contributor to the ethos of learning environment (Tregea & Larmour, 2009). It also concern figuration of the prominent contemporary educational policy advancements within UK and Ireland. The article also stipulates that orientation mainly focus on the contextualization learning that depicts the way GED could benefit them economically during the process of incarceration through increasing them toward higher pay grades or occupational education inside the prison. This display how inmates who took part in the process benefited from the program (Alarid, L2013). Moreover, GED educators have improvised rational determination to ensuring advancement ethos inmates. The student who was oriented to the GED classes was mainly equipped to accomplish more cognitively than the corresponding rheostat group (Tregea & Larmour, 2009). GED test is mainly seen as a peculiar among the standardized tests and it is designed to measure to the underlying educational advancement of adults thereby highlighting numerous

Research paper Essay Example | Topics and Well Written Essays - 2000 words - 7

Research paper - Essay Example Hence I chose to explore about health issues in adulthood. This is a vast topic and to discuss it is beyond the scope of this essay. Hence I chose to discuss a particular health related issue based on my personal experience. Recently, I was staying with my 55 year old aunt and her 60 year old husband during a short holiday. Though my aunts over all health appeared good, she was taking many pills for diabetes and high blood pressure. My uncle had no such problems and he was an active man. My aunt appeared obese and was not active. She would watch lot of television and would prefer not to move out of the house. One night, my uncle woke me up and told me that my aunt was sweating profusely and was having difficulty in breathing. He was in panic and did not know what to do. Even I did not have any experience in handling such situations. However, I called the emergency number and asked for help. Within 5 minutes a team of health professionals arrived and shifted my aunt to the hospital. In the hospital, me and my uncle were told that my aunt suffered from heart attack and any delay in shifting her to the hospital would have cost her life. My aunt was kept in the cardiac intensive care unit for a few days whe re many tests were done. Based on the reports of these tests, a procedure called cardiac catheterization was done. A few days later, she was discharged home. I am thankful to God and the team of doctors for keeping my aunt alive. This episode has a lasting impact in my mind. I have heard of many people suffering from heart attacks. But I visualized this heart attack. This episode made me do a little research on the subject. What I was most interested is What causes heart attack, how can it be prevented and how to identify it? Cardiovascular diseases are diseases and injuries of the heart and the blood vessels of the body. According to the WHO (2009), globally, cardiovascular diseases are the most common causes of death. In the year 2005, it was estimated

Flexibility development in the warehouse planning and design for Essay

Flexibility development in the warehouse planning and design for future - Essay Example Simple data warehousing (long-term storage of detailed data) may be useful for archival purposes to back up ad hoc databases from direct training or training management. However, the requirements of tomorrow's warehousing software involves the active participation of not a large amount of workers, rather a few number of man power is required along with an appropriate qualification and motivation to do the job. Such individuals would be well trained to make the software a success with ease in work. They would be active enough to participate in demand planning to anticipate market demand, supply planning to allocate the right amount of enterprise resources to meet consumer's demand and demand fulfilment to fill customer orders quickly and efficiently. This form of data is of little use for strategic training management. An analogy would be a collection of partially manufactured subassemblies and raw materials that require significant processing in order to become a final product usable by strategic training management. Because of the need to combine data across such categories as schools, time, and budget categories, the amount of disaggregated and descriptive data is likely to cause a scale problem today. By this we mean both the amount of storage space required to hold these data and the amount of time needed to combine and manipulate the data to make them useful for decision-making. This won't happen in future warehousing software. RFID (Radio Frequency Identification) Technology Systems would be involved in warehousing to great extent in the form of transceiver, transponder or in the form of a tag which by using throughout the supply chain, configure-to-order assemblers would closely coordinate the arrival of components for final assembly. Future warehouse management technologies would perform the function of finite scheduling and process sequencing of orders thereby managing all the constraints of the present warehousing that includes insufficient labour, physical space and value added processing. Many formerly custom-programmed features are now built into today's Warehouse Management Systems. Functionality often includes batch picking, zone selection, and velocity analysis as well as Web interface functions, E-commerce applications, inventory visibility productivity metrics, inventory cycle counting, labour management, and the ability to support multiple facilities from a single computer. The concept underlying today's Warehousing System software is to build an end-to-end, process-integrated logistics flow. In addition, there is a higher level of configurability. In the future, Warehousing Management System functionality will continue to broaden. For example, adding postponement and a visual-process modelling tool so that the warehouse management system will respond to change more easily. There will be an increasing focus on dynamic

Fundamental Assumptions of Psychoanalytic Theory Essay

Fundamental Assumptions of Psychoanalytic Theory - Essay Example Basic Instincts According to Freud’s psychoanalytic theory (Lauretis, 2008), the two basic instincts that drive all behavior are sex and aggression. He believed that people are mostly ignorant towards these motivating forces in themselves (Lauretis, 2008). For example, a boy who was mistreated by a bully, adapted his manners by following his behavior. By copying the aggressor, the boy alters himself from the individual who is threatened to the individual who is threatening others. For Freud, the basis of all human action is â€Å"psychic energy† (Humberto, 1969). Freud believed that this energy is a restricted resource because â€Å"directing this energy into one activity prevented it from being used in another† (Loker, 2006). Therefore, a person who uses lots of energy venting anger on his or her spouse will have slight or no energy to spare for the wants of his or her kids. The two basic instincts that stimulate or boost psychic energy, Freud called ‘libi do’ and the ‘death instinct’ or the ‘drive to aggression’. In his initial work, Freud believed that the two basic instincts or drives were self-continuation (or continued existence) and species-continuation. The need to save the species was mentioned in the sex drive. Although, later on he combined these two views - continuation of self and of species - into ‘libido’ as the single source including both types of drive. Unconscious Motivation Unconscious motivation plays a major role in Sigmund Freud's psychoanalytic theory. In accordance with this theory, most human behavior is the outcome of needs, wishes, and recollections that have been suppressed into an unconscious condition, however, it still control actions. Freud thought that the human psyche is made of a small, conscious part that is accessible for direct observation and a much bigger subconscious part that has an even more vital part in shaping behavior (Horney, 2000). The mind is similar to an iceberg and only a small portion is exposed to conscious understanding, whereas the bigger, deeper bases for human actions lie under the surface. Example of unconscious motivation is when someone is incapable to stay in a continuing relationship and always gets a basis to end his associations. He may claim that there is a normal reason for ending a relation, although his behavior may actually be the result of an â€Å"unconscious need for affection and belongingness, and an overpowering fear of rejection. In his heart, he wishes and wants to be in a caring bond; however, he finds reasons to end the relationship to avoid being rejected† (MacIntyre, 2004). The view of unconscious motivation was included into Freud’s psychoanalytic theory only after testing it technically as well as medically. He insistently stated that unconscious procedures, which direct human behavior, could be identified by special methods developed by psychoanalysts (Molino, 2004). P sychic Determinism Everything that takes place in someone’s mind and everything someone does has a particular, exclusive reason namely psychic determinism. Psychoanalysis has no space for wonders, upsets or independence. All apparent inconsistencies of psyche as well as behavior can be determined; nothing is unintentional, for example, it is not accidental when a person fails to remember someone’